01 ABOUT THE CAMPAIGN
Background
World Drowning Prevention Day is a global day of action led by the United Nations to highlight drowning as a serious but preventable public health issue. It brings countries, communities and organisations together to raise awareness, share solutions, and promote practical strategies that reduce drowning deaths around the world.
Drowning impacts people of all ages and occurs in high, middle and low-income countries alike. By promoting swimming skills, safer environments, disaster resilience, child supervision, and community education, World Drowning Prevention Day reminds us that coordinated action can save thousands of lives every year.
CAMPAIGN MESSAGE
Anyone can drown but no-one should
02 research data
Why this Campaign Matters
Research from Royal Life Savings National Drowning Reports
03 CALLS TO ACTION
Calls to Action
Tell Someone Your Plans
Tell someone where you are going and when you expect to return.
Know Your Limits
Know your swimming ability and stay within your depth and comfort.
Look After your Friends
Stay with friends around water and keep an eye on each other.
Learn CPR
Learn CPR so you can respond quickly in an emergency.
04 DIGITAL RESOURCES
Digital Resource Kit
Download and use these free resources ito help promote within your community

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